Sue DeRosier, SACP
Details
Southern California Edison (SCE)
Senior Cybersecurity Awareness Advisor
Highly skilled internal communications professional specializing in Cybersecurity awareness and education
2011 : 2022
Southern California Edison (SCE)
Information Security Advisor
Communications Lead for Transformational Readiness team in Enterprise Access Management. Developed strategic communications for Identity & Access Management program.
2016 : 2017
Wells Fargo via Insight Global
Internal Communications Consultant
Marketing and sales of New Home Sales and New Home Marketing books and DVDs. Created business from scratch. Sold 3,000 books first year.
2004 : 2009
Stone Family Enterprises
Owner
My responsibilities at Philips included managing the international marketing activities for their Mobile Display Systems division. During my tenure, my team developed a custom BID book for their partnership with Nokia, internal and external websites for cross-functional communications, dealer materials, and oversaw several U.S. and international tradeshow events.
2001 : 2003
Royal Philips Electronics
Sr. Corporate Communications Mgr.
About
An experienced communications professional with expertise developing strategic communication campaigns in several industries (medical, consumer products, telecommunications, non-profit, IT/cybersecurity, energy, real estate) to drive business value, influence behavior change and improve awareness of critical initiatives and strategic programs. Specializing in elevating brand awareness, employee engagement, business value, and reputation management; my focus is on improving organizational behaviors and driving revenue growth.
COMPETENCIES
- Integrated internal/marketing communication programs
- Writer | editor | storyteller
- Employee engagement | organizational change management
- Crisis communications | incident response advisor
- Event management
- Public/media relations
- FEMA | Public Information Officer
- Cross-functional leader
- Reputation management
INDUSTRIES
- High tech | information technology | ERP | information security
- Telecommunications
- Energy
- Medical/healthcare
- Consumer products
- Real estate
PARTIAL LIST OF ACCOMPLISHMENTS
- Targeted, metrics-driven employee awareness campaign for 20,000+ organization improved risk perception of phishing tactics 16% in one year.
- Retooling of international brand image solidified #1 market position during intense takeover by major competitor. Improved sales by 20%.
- Concentrated public relations campaign built brand awareness and influenced media and key stakeholders during corporate acquisition. Campaign solidified company's value proposition resulting in high-price offer.
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